just some of our work
COCKLE BAY WHARF | JLL
Engaged with our creative partner Tiny Hunter in 2014 to create a new brand foundation, creative delivery and marketing strategy, Twentieth Letter is tasked with the ongoing delivery of the strategy and program for Cockle Bay Wharf. Considered as part of the site team, our role includes liaising with State government authorities on activations, working with retailers, managing digital assets and delivering events and activations. Most recently these have included Vivid Sydney and Hunter by the Harbour.
This property company has an impressive pipeline of residential, commercial and mixed use developments including The Paper Mill on Georges River in burgeoning south-west Sydney.
From project marketing to media strategy, Twentieth Letter's primary deliverables included community and stakeholder engagement, communications and copywriting, social media and digital management, PR and media and events. Our work in the space contributed to Coronation winning the 2016 UDIA Award for Excellence in Marketing for The Paper Mill.
For three years Twentieth Letter was the retained marketing agency to Sydney Airport providing strategy and delivery to the retail and corporate affairs business units with an on-site team.
With responsibility for campaign development and execution, creative briefs, retailer engagement and budget management and reporting, Twentieth Letter delivered innovative brand, corporate, retail and food + beverage, cultural and community campaigns. Our community campaign for Sydney Airport raising over $160K for Variety - the Children's Charity was an award winner at the 2014 Shopping Centre Council of Australia Marketing Awards.